Walking a different walk....
At Seeds, our Environmental Interpretations team pride ourselves on providing fresh and innovative ways to create connections between people and places.
Our objective is to provide a platform of environmental interpretation, that is flexible enough to target audiences, as specifically or broadly as desired. This is achieved by interacting with individuals via various media, and forming a feeling of belonging within a landscape.
We have found one of our most effective interpretation platforms engages multiple sensory triggers, eliciting responses as superficial as instant physical action, or as profound as subconsciously changing lifestyle behaviours. Each of these responses and all shades in between are delivered to the visitor in the form of a positive nature or culture experience.
The Seeds Ranger in your Pocket does just that! Taking the basic principles of ecotourism and environmental education, and combining them with modern technologies, has allowed us to provide an experience that can be tailored to meet the individual needs of each visitor to the site, and be as basic, or detailed as desired.
The advantages of adopting our interpretation platforms include:
Our objective is to provide a platform of environmental interpretation, that is flexible enough to target audiences, as specifically or broadly as desired. This is achieved by interacting with individuals via various media, and forming a feeling of belonging within a landscape.
We have found one of our most effective interpretation platforms engages multiple sensory triggers, eliciting responses as superficial as instant physical action, or as profound as subconsciously changing lifestyle behaviours. Each of these responses and all shades in between are delivered to the visitor in the form of a positive nature or culture experience.
The Seeds Ranger in your Pocket does just that! Taking the basic principles of ecotourism and environmental education, and combining them with modern technologies, has allowed us to provide an experience that can be tailored to meet the individual needs of each visitor to the site, and be as basic, or detailed as desired.
The advantages of adopting our interpretation platforms include:
- Reducing the in-field signage, set up costs of sign production and ongoing maintenance costs caused by vandalism or weathering of sign materials.
- Ease of information updating, information can be updated simply by updating the website content. This allows the parks managers to easily keep up with trending visitor attractions.
- Broadened demographic - Traditional signage displaying large amounts of written information limits the audience to those with higher literacy levels, and/or good vision. By providing the bulk of the information via audio file, the experience becomes more inclusive to all visitors, allowing them to explore the location as they listen to experience enhancing information.
- Engaging younger generations by using modern technologies to which they are keenly familiar. Information can be delivered in a form which is more entertaining, increasing the possibility of transmitting more knowledge than traditional read signage as the boredom factor doesn’t weigh in as early, resulting in more information absorbed and retained.
- A share experience - listening together rather than reading in turns helps to create a shared experience amongst
visitors.
